Larry Kim is the founder of WordStream and CEO of MobileMonkey, a chatbot building platform.
Use this trick to make your Facebook ad campaigns even more effective.
The world of marketing is always changing, but certain habits of successful, world-class marketers always stay the same. Larry Kim shares his top eight qualities of the world's best marketers, from T-shapes to testing and more!
Facebook Messenger is quickly becoming a widely used marketing tactic. Here we're sharing the top four strategies that you need to try, including comment guards, chatblasts, and more.
The Google display ad network has fraudulent website placements that drain ad budgets from unsuspecting advertisers. You need to get these placements out of your campaigns! Here's how to find and eliminate the sites responsible for most of the click fraud in your display campaigns.
Need to increase your Facebook relevance score? Check out this creative ad targeting strategy that can help you reach the right audiences and double your CTR and relevance score!
Why is most of your content still failing? Simple: Your definition of quality content is completely wrong! Here are seven traits that really define high-quality content.
Are big brands wasting their money on brand advertising like billboards and media spots? You might be surprised to learn the answer. Here's how brand advertising drives conversions.
Content syndication sometimes gets a bad rap, but sites like the New York Times and Forbes do it -- you should too! Here's your complete guide to syndicating content to grow your audience.
In the sea of partners you could work with to help manage your PPC, there are a few questionable business practices that I want you to be on the look-out for. You should avoid these types of partners at all cost!