Larry Kim is the founder of WordStream and CEO of MobileMonkey, a chatbot building platform.
In the sea of partners you could work with to help manage your PPC, there are a few questionable business practices that I want you to be on the look-out for. You should avoid these types of partners at all cost!
It's time to re-examine our assumptions about branded vs. non-branded keywords in both paid and organic search marketing. Start building brand affinity to dramatically increase performance!
Google's machine learning algorithms are set up to reward content with super high engagement metrics. Here's the proof that dwell time, long clicks, and time on site really do affect your SEO!
What does the always changing world of SEO have in store for us this year? A lot of the SEO predictions for the year have been totally safe and boring, but today Larry Kim is sharing 9 crazy SEO predictions that will blow your mind. Check them out, place your bets!
Here's WordStream founder Larry Kim's look back at the best of the best content from 2016 on paid search, remarketing, conversion rate optimization, and paid social.
Check out Larry Kim's picks for the absolute best, most helpful and innovative SEO articles and blog posts of the year, from WordStream and around the web.
I love Google AdWords and Facebook Ads, but there are a few ways that Twitter Ads beats them both. Check out these five awesome reasons to start using Twitter Ads.
From the loss of right-side ads and the announcement of new Expanded Text Ads, it's been a big year for PPC! Check out our top 10 best new features added to AdWords and Bing Ads in 2016.
Marketing unicorns are so special that, even though they’re rare, they end up delivering almost half of the value of your overall marketing efforts. Want to be a marketing unicorn? Check out these 10 best online marketing strategies.