Larry Kim

Larry Kim

Larry Kim is the founder of WordStream and CEO of MobileMonkey, a chatbot building platform.

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How to Tell If Your PPC Service Provider Is a Huge Rip-off

In the sea of partners you could work with to help manage your PPC, there are a few questionable business practices that I want you to be on the look-out for. You should avoid these types of partners at all cost!

How to Use Brand Affinity to Dramatically Increase CTR

It's time to re-examine our assumptions about branded vs. non-branded keywords in both paid and organic search marketing. Start building brand affinity to dramatically increase performance!

Does Dwell Time Really Matter for SEO? [Data]

Google's machine learning algorithms are set up to reward content with super high engagement metrics. Here's the proof that dwell time, long clicks, and time on site really do affect your SEO!

9 Crazy Predictions for SEO in 2017

What does the always changing world of SEO have in store for us this year? A lot of the SEO predictions for the year have been totally safe and boring, but today Larry Kim is sharing 9 crazy SEO predictions that will blow your mind. Check them out, place your bets!

The 21 Best PPC Marketing Articles of the Year

Here's WordStream founder Larry Kim's look back at the best of the best content from 2016 on paid search, remarketing, conversion rate optimization, and paid social.

The 13 Best SEO Posts of the Year

Check out Larry Kim's picks for the absolute best, most helpful and innovative SEO articles and blog posts of the year, from WordStream and around the web.

5 Really Good Reasons to Use Twitter Ads

I love Google AdWords and Facebook Ads, but there are a few ways that Twitter Ads beats them both. Check out these five awesome reasons to start using Twitter Ads.

The 10 Best & Biggest New PPC Features of the Year

From the loss of right-side ads and the announcement of new Expanded Text Ads, it's been a big year for PPC! Check out our top 10 best new features added to AdWords and Bing Ads in 2016.

The 10 Best Online Marketing Strategies to Make You a Unicorn

Marketing unicorns are so special that, even though they’re rare, they end up delivering almost half of the value of your overall marketing efforts. Want to be a marketing unicorn? Check out these 10 best online marketing strategies.