Gordon Donnelly

Gordon Donnelly

Gordon Donnelly is the founder of Powerplay, an SEO/AEO agency that helps B2B and SaaS companies drive revenue from AI engines like ChatGPT and Perplexity. Before Powerplay, Gordon built organic growth systems in-house for SaaS brands like WordStream and Triple Whale.

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How to Write SEO Headlines That Rank & Get Clicked

Your SEO headline, or meta title, can make or break the success of your page or blog post. Here's how to write one that works.

7 Competitive Insights You Need to Beat the Competition

Focus on these seven competitive insights, and you’ll be well on your way to winning business over your competitors.

3 Complete SWOT Analysis Examples to Learn From

Learn how to do a SWOT analysis for your business through these examples.

How to Do Keyword Mapping for SEO (+Free Template)

Find out how to do keyword mapping to rank higher on Google--complete with a template to get started right away!

5 Ways to Create a Stellar Customer Experience Strategy

A better customer experience can help you convert and keep more customers and grow your business. Get tips to build a stand out customer experience strategy that hits all the right marks.

Your Deep, Easy Guide to Deep Linking (+Why It Matters for SEO)

What is deep linking, how does it impact your SEO, and how do you do it right? We're going deep.

How to Build a High-Quality Email List: 7 Free & Low-Cost Strategies

Ready to build a high-converting email list that helps you make the most of your email campaigns? Use these 7 (mostly-free) strategies.

The Quick & Easy Guide to Organic Traffic (+5 Tips to Drive More Fast)

Investing in organic traffic can propel your business growth long-term. Find out what it is, how to drive it, and why it's so important.

5 Powerful Buying Motives & How to Use Them to Increase Sales

Appeal to one (or more) of these key buying motives to increase sales and revenue for your business while better connecting with customers.