Check out our top three data-backed insights this year’s Google Ads Benchmarks!
For the sake of overhead, a lot of entrepreneurs look to explore the cost-effective world of Facebook ads on their own terms. In this blog, we teach you how to do just that. This is your beginner’s guide to Facebook ads for entrepreneurs.
We polled hundreds of WordStream customers about their strategies, the makeup of their businesses and marketing teams, and the unique challenges they face on a day-to-day basis. This is your Online Advertising Landscape in 2019!
We took it upon ourselves to identify five online advertising campaigns (two on Google, three on Facebook) that struck marketing gold. Check out the 5 best ad campaigns the internet has ever seen.
Which perform better: Facebook lead ads or landing pages? WordStream pulled some exciting new data! In this post, we give a data-backed rundown on the pros and cons of using each advertising strategy.
The wholesome union of Google Ads and Facebook Ads is one we here at WordStream can get behind. In this post, we discuss why integrating your Google and Facebook Ads campaigns is vital to any holistic marketing strategy.
Customer acquisition cost (CAC) and customer lifetime value (CLV) are two distinct yet equally pivotal metrics. In this post we discuss what CLV and CAC mean, how they’re important, how they differ, how they’re related, and how you can calculate each.