Lisa Smith is a freelance writer who has covered the digital marketing industry for more than a decade.
Your most pressing questions about consumers and brands in 2023, with expert input!
Save the planet and attract customers with these tips and examples from truly green brands.
We interviewed over 20 businesses to learn what works for them. Here's what they said!
From cryptocurrency to core values, there's something in here for everyone.
Your practical, small business-friendly round-up filled with ideas to try and mistakes to avoid.
The world is starting to come alive, and your business should be too! We've gathered new data and wise input from marketing experts across industries to provide seven inspiring post-COVID marketing ideas that you can implement now.
The best marketing strategies for 2021 include updates to known strategies like SEO, customer retention, ecommerce, live video, and influencer marketing; new strategies related to cookieless advertising and privacy changes; and new approaches to cater to the post-COVID consumer.
Quizzes from media company BuzzFeed are perhaps the best-known examples of interactive content, which Alex Membrillo, CEO of Cardinal SEO Company, said allows user to select their own path to receive information.
Let's face it: Marketing meetings aren't always effective. With more meetings than ever taking place virtually, we thought it was time for some improvement. Here are 19 tips, including scheduling shorter meetings, setting goals, and more!