Erin Sagin

Erin Sagin

Erin Sagin worked at WordStream for five years with roles in Customer Success and Marketing. She lives in California.

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6 Easy Google Ads Bidding Strategies for Newbies & Math Haters

Math is hard. AdWords bidding is harder. If you hate math or you're new to PPC, here are our tried and true, super-simple tips for setting and adjusting your AdWords bids.

Google Maps Now Considered Extension of Google’s Core Search Site

Google announced yet another major change to their ad serving methods this week--Google Maps now falls under the umbrella of the Search Network!

Podcast: The Larry Kim Story!

Obsessed with Larry Kim? Get to know how Larry Kim became an entrepreneur in this new podcast interview with Jeff Sauer!

7 Super-Creative, Crazy-Effective Retargeting Ad Ideas

There’s no doubt about it: remarketing is pretty darn impactful! On average, retargeting ads are 76% more likely to be clicked on than regular old display ads. Want to get the most out of your retargeting ads? Learn how in this informative post.

5 Tricks to Create Super Bowl Caliber PPC Ads

Struggling to write enticing PPC ads? Here are five fool-proof ways to create super-creative PPC ads that your target audience will actually like.

Google Adds NEW Interactive Ad Format Targeting Gamers

AdWords just released a brand-new, interactive ad format just for game developers. Get the lowdown here!

3 Weeks After Google Killed Side Ads, Here Are 5 More Takeaways

Wondering how the death of the right side ads will impact your account? Check out these new trends spotted by SEM data scientists!

Still Confused About Google’s Recent Changes? Erin Sagin Explains [VIDEO]

Still confused about Google's recent SERP shakeup? Right-side ads are gone, but how will it affect your campaigns? We explain in a quick video.

5 FREE Facebook Marketing Tools to Juice Up Your Campaigns

Want to spend less time and get better results from your Facebook marketing efforts? Supercharge your performance with these six completely free Facebook marketing tools for automation, image editing, analysis and more!