Erin Sagin
Erin Sagin worked at WordStream for five years with roles in Customer Success and Marketing. She lives in California.
So You Want a Job in Paid Search? How to Break into PPC
Looking for your first PPC job? Follow these tips to get your foot in the door and then nail the PPC job interview.
Google Merchant Promotions Guide: Get More Sales with Special Offers
Google Merchant Promotions are the newest way to make your AdWords Shopping Campaigns stand out from the competition. Learn how and why to use Merchant Promotions.
Dynamic Keyword Insertion: The Good, the Bad & the Ugly
What can dynamic keyword insertion do for you? Learn how to use this feature in AdWords to increase your click-through rates with more relevant ads.
How to Get New Clients: Top 6 Tips from Successful PPC Agencies
Get top tips from the experts at leading SEM, PPC, and digital agencies on how they get more clients and improve their client prospecting efforts.
Deduping Keywords: How to Identify & Remove Duplicate Keywords
Identifying and removing duplicate keywords is essential to the health of your Google Ads account. Check out this blog post to learn how to do it!
Holiday PPC Planning: Three Advanced Strategies for AdWords
Learn advanced strategies for acing your holiday AdWords campaigns, including making use of new ad extensions, Product Listing Ads, and Dynamic Remarketing.
What the New AdWords Ad Rank Algorithm Really Means
The new Ad Rank algorithm is a huge change to the way Google serves ads in its paid search results. Learn why using AdWords ad extensions is more important than ever.
How to Write Ad Copy for PPC: 6 Tips for Better Ad Writing
Learn five tips for writing better PPC ad copy. Even if you're not very creative, this pragmatic approach to ad copywriting will improve your click-through rate!
Google Ads Extensions Cheat Sheet
Google Ads ad extensions are a highly effective way to make your ads bigger and more clickable, at no additional cost to you. But there are so many extension types -- which ad extensions are right for you? Learn which ad extensions to enable with this cheat sheet.