Erin Sagin

Erin Sagin

Erin Sagin worked at WordStream for five years with roles in Customer Success and Marketing. She lives in California.

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8 Super Creative, Crazy Effective Display Ad Ideas

With just a little creativity, you CAN design display ads that break through the noise and captivate viewers. Here are 8 image ad ideas to explore, using real examples, backed by real data.

How to Use Google Ads’ Customer Match: The Ultimate Guide

Customer Match is an awesome way to reach a targeted list of prospects with your AdWords ads. Check out our step-by-step guide to setting up Customer Match targeting for campaigns on the Search Network in Google AdWords.

Help! My Location Exclusion Settings Killed My Account [Video]

Learn how to avoid location exclusion settings mishaps by editing your advanced location settings in this post and video.

The 7 Deadly Sins of PPC: Greed #ppcsins

Our second post in the #PPCSins series focuses on greedy paid search habits that many advertisers display and what they can do to avoid them.

18 Signs You Are a Digital Marketer

18 struggles only digital marketers experience. If you work in paid search these memes will definitely resonate with you.

NEW Automated Shopping Extensions for AdWords

Google AdWords just announced the release of new Automated Shopping Extensions -- learn how automated extensions can make your Shopping ads more clickable!

4 Powerful Ways to Eliminate Click Fraud in Your Account

When we speak with advertisers who are debating whether to explore paid search, one of the biggest sources of hesitation is click fraud. It may sound like paranoia, but it’s actually a valid concern for many PPC practitioners. Learn all about click fraud and what to do about it in this post.

1 in 5 Calls to Your Business Are Abandoned: Here’s How to Save Them

Did you know 1 in 5 calls to your business are abandoned? Find out how to lower your call abandon rates with these strategies.

34 Killer PPC Ad Templates with Crazy High CTRs

PPC ad writing can get pretty tedious! Don't get stuck! Use these templates to quickly and easily write PPC ads proven to work!