Dan Shewan
Originally from the U.K., Dan Shewan is a journalist and web content specialist who now lives and writes in New England. Dan’s work has appeared in a wide range of publications in print and online, including The Guardian, The Daily Beast, Pacific Standard magazine, The Independent, McSweeney’s Internet Tendency, and many other outlets.
The Google Fred Update: Why It Matters and What to Do
What was the Google Fred algorithm update, and why should you care about it? Read on to find out which sites were affected by Fred and how to react as a site owner or SEO.
9 Mind-Bending Ways to Use Psychographics in Your Marketing
Find out how the fascinating field of psychographics can unlock a whole new world of possibilities in your marketing campaigns with these nine tips.
10 Companies Using Machine Learning in Cool Ways
Machine learning is one of the most exciting technological developments in history. What are some examples of machine learning and how it works in action? Find out how these 10 companies plan to change the future with their machine learning applications.
13 of Our Best Local Marketing Tips…Ever!
Marketing and advertising effectively as a local business can be hard. Check out WordStream's 13 best local marketing tips ever and get ready to rock the local SERP.
The Freelancer’s Totally Fun, Definitely Not Boring Guide to Taxes
Navigating the U.S. taxation system as a freelancer can be a nightmare. This guide will tell you how to pay quarterly estimates, what you can and can't deduct and more helpful info to make your life easier.
The Comprehensive Guide to Online Advertising Costs
How much do online ads cost? Learn everything you need to know about online advertising costs including average costs to advertise on Google and Facebook, plus how to lower your online ad costs.
7 Things Nobody Tells You About Working Remotely
In today's post, Dan Shewan examines seven things he wishes somebody had told him before he started working remotely.
How to Use Instagram Giveaways to Grow Your Following
Learn how to use Instagram giveaways to drive traffic to your site and grow your Instagram audience by up to double -- for just cents per follower!
4 Surprising Benefits of Content Marketing
We all know content marketing drives traffic, but it has a few more surprising benefits that really help you build a business. Check out these four non-obvious benefits of content marketing.