Kristen McCormick

Kristen McCormick

Kristen is the Senior Managing Editor at WordStream, where she helps businesses to make sense of their online marketing and advertising. She specializes in SEO and copywriting and finds life to be exponentially more delightful on a bicycle.

HomeBlogKristen McCormick

The 28 Best Mission Statement Examples to Help You Write Yours (+Template!)

These business mission statement examples will inspire you to write your own and/or change the world.

Commercial Intent: How to Find Your Most Valuable Keywords

Here's how to get in front of prospects when they're ready to buy—and when they're not.

The Big, Easy Cheat Sheet for Google Display Ads

From technical specs to targeting, tools to tips, here is everything you need for successful Google display ads in one handy guide.

The 4 Stages of a Supremely Successful Content Marketing Funnel

Get a full tour of the content marketing funnel, including the best content types for every stage, plus tips and templates!

118 Creative Blog Post Ideas for Businesses (With Examples & Templates!)

Put that thinking cap on a shelf. You won't need it again. Ever.

60+ Easy & Engaging August Marketing Ideas (With Examples)

Ideas for your blog, social media posts, promos, and more!

Social Media Advertising in 2022: Costs, Types, Tips & Top Channels

Arm yourself to succeed with paid social, no matter what channel(s) you choose.

The 15 Best Website Examples for Creative & Conversion-Boosting Ideas in 2022

Get ideas for creative, copy, conversion, and more from a colorful mix of industries.

37 Genuine Thank You for Your Order Messages, Templates & Images

Copy, customize, and cultivate cozy customer connections!