Kristen McCormick

Kristen McCormick

Kristen is the Head of Marketing at Hatch, a customer communication platform for service-based businesses. She was previously the Senior Managing Editor at WordStream. Her cat Arnold has double paws on every paw, and she finds life to be exponentially more delightful on a bicycle.

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9 Sneaky Ways to Spy on Your Competitors’ Ads

Become a super sleuth and find your competitors' ads with these tips and tools.

11 Actionable Ways to Build Client Relationships That Last

Here are 11 ways your agency can build strong client relationships that translate into better productivity, greater loyalty, and more referrals!

11 Tricks to Get the Click: How to Write Exceptional PPC Ads

Our top tips (and a free template!) to earn high Quality Scores, grab attention, and capture clicks.

50+ Free & Creative April Marketing Ideas to Freshen Up Your Content Calendar

Express your brand's personality, attract customers, and celebrate diversity!

60+ Easy & Creative March Marketing Ideas (with Examples!)

In like a lion, out like a lamb, and chock full of opportunities to connect with your audience.

6 Common SEO Issues & How to Solve Them

Don't let SEO issues throttle your traffic. Read here how to solve them instead.

How to Write an Introduction Email (+Templates & Examples)

For when you need a more professional greeting than "What's up?"

50+ Creative February Marketing Ideas (Beyond Valentine’s Day!)

There's a National Public Sleeping Day in February. Who knew?