Kristen McCormick
Kristen is the Head of Marketing at Hatch, a customer communication platform for service-based businesses. She was previously the Senior Managing Editor at WordStream. Her cat Arnold has double paws on every paw, and she finds life to be exponentially more delightful on a bicycle.
50+ Mother’s Day Instagram Captions for Everyone in Your Audience
From cute and sweet to sensitive and factual—plus a brainstorm word list.
15 Creative (& Compliant) Cookie Consent Banner Examples to Spark Ideas
Get ideas on how to creatively (and compliantly) obtain cookie consent.
6 Ways to Use ChatGPT for Small Business Marketing (+6 Ways NOT to Use It)
Content and copywriting? Yes! Marketing and business strategy? Not so much.
76 Perspective-Broadening Stats About Diversity & Inclusion in Marketing for 2024
Get equipped and inspired to make meaningful change in society through your marketing efforts.
What Is Digital Advertising? Types, Benefits & Examples (+Pro Tips!)
All the digital advertising intel, examples, and tips you need to grow your business.
16 Irresistible Popup Examples (& How to Copy Them!)
Get ideas for promotions, layouts, calls to action, and more!
Why Aren’t My Google Ads Converting? 10 Reasons (& Solutions!)
Technical issue? User error? Strategy snafu? Find out how to get your Google Ads converting!
14 Chatbot Examples that Generate Leads & Engage Visitors
Who knew chatbots could be so versatile—for lead gen, brand awareness, customer engagement, and more!
Account-Level Negative Keywords Now Available in Google Ads: What You Need to Know
Get the deets here, plus a refresher on using negative keywords to maximize ROI.