Kristen McCormick
Kristen is the Head of Marketing at Hatch, a customer communication platform for service-based businesses. She was previously the Senior Managing Editor at WordStream. Her cat Arnold has double paws on every paw, and she finds life to be exponentially more delightful on a bicycle.
How Much Does Reddit Advertising Cost in 2025?
Are Reddit ads worth the cost? Check out this guide and judge for yourself.
How to Advertise on Facebook: The Visual, Step-by-Step Guide
Complete with screenshots, tips, and FAQs, this guide has (quite literally) everything you need to set up a successful Facebook ad campaign.
How Much Does Google Ads Cost in 2025?
All of the benchmarks, factors, and tips you need to determine your budget.
How to Get a Google Knowledge Panel for Your Business (+Tips to Optimize It!)
See what it takes to get a Google Knowledge Panel for your business, why it's important, and how you can earn yours now.
52 Memorial Day Instagram Captions, Quotes, & Hashtags (+Canva Templates!)
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90+ May Marketing Ideas (& Examples) for Any Business or Budget
Connect with your customers in meaningful, memorable ways this month with your blog and social posts, emails, and more!
How to Write Google Ads Like a Pro in 2025 (+Examples!)
Write stand-out Google Ads with these tips, techniques, and tools.
28 Advertising Techniques to Influence Customers & Win Business
Find the right advertising technique to create more engaging marketing messages and better connect with your audience.
50+ Creative February Marketing Ideas (Beyond Valentine’s Day!)
There's a National Public Sleeping Day in February. Who knew?