Kristen McCormick

Kristen McCormick

Kristen is the Senior Managing Editor at WordStream, where she helps businesses to make sense of their online marketing and advertising. She specializes in SEO and copywriting and finds life to be exponentially more delightful on a bicycle.

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352 Copywriting Power Words to Use for Content That Pops

Because "cutting edge" means nothing to people.

The 177 Best Email Subject Lines & Templates

Tips and examples so you can soar past spam traps, skeptics, and skimmers.

The 184 Best Instagram Bio Ideas, Quotes & Templates

This carefully crafted list will help you come up with the best 150 characters the web has ever seen.

40 Easy & Effective Real Estate Marketing Ideas to Stand Out

Become a pink flamingo in a sea of seagulls with these 40 practical and unique ideas.

The 11 Best Landing Page Examples to Spark Your Creativity (& Conversions)

Caution: Contents flammable! The design, layout, and copywriting in these examples are fire 🔥

27 Restaurant Marketing Ideas: How to Market a Restaurant

The complete guide to restaurant marketing—for dive bars to Michelin five stars and everything in between.

54 St. Patrick’s Day Instagram Captions (The Cliche-Free List)

"Kiss me I'm Irish" is not on this list. Promise.

73 Creative Instagram Story Ideas (Plus Templates!)

Warning: This post puts you at risk for CBI (creative brain implosion).

50+ Easy & Creative March Marketing Ideas (With Examples!)

In like a lion, out like a lamb, and chock full of opportunities to connect with your audience.