Kristen is the Head of Marketing at Hatch, a customer communication platform for service-based businesses. She was previously the Senior Managing Editor at WordStream. Her cat Arnold has double paws on every paw, and she finds life to be exponentially more delightful on a bicycle.
Everything you need to write a strong, non-annoying follow-up email that gets a response.
Learn how to write marketing copy that your audience actually wants to read.
Complete with screenshots, tips, and FAQs, this guide has [quite literally] everything you need to set up a successful Facebook ad campaign.
Creative ways to drive more (and more relevant!) traffic to your site beyond just SEO.
Ditch the boring buttons and get the clicks flowing on your homepage, pop-ups, ads, and more.
A full walk-through of on-page SEO, plus a customizable checklist and designed-to-rank content templates.
Learn how to ask for reviews—in person, via text, email, and more—with examples and copy/paste templates!
Find out what's changing and what you need to do (and what the heck Universal Analytics is, anyway).
Because "cutting edge" means nothing to people.