Kristen McCormick
Kristen is the Head of Marketing at Hatch, a customer communication platform for service-based businesses. She was previously the Senior Managing Editor at WordStream. Her cat Arnold has double paws on every paw, and she finds life to be exponentially more delightful on a bicycle.
The 19 Best Marketing Strategies for 2023 (That You Can Actually Do)
These aren't trends to keep your eye on. They're plain realities and tangible strategies that will bring you results NOW.
11 Free Google Ads Tools You Didn’t Know About (But Should)
A list of secret weapons for everything from account audits and ad copy to reporting and RSAs.
9 Free Blog Post Templates Guaranteed to Drive Traffic (From Our Top Performers!)
How do we know these templates work? Because it's how we do it.
24 Creative, Competitive, & Click-Worthy Ad Copy Examples (+How to Replicate Them)
Say goodbye to [copy]writer's block with these examples and takeaways from search, display, and social ads.
Our Top 50 Marketing Tips for Every Channel
This is the Sparknotes of digital marketing that you need for A+ success in 2022—for PPC, copywriting, SEO, email, social, and more.
9 Popular Email Marketing Strategies to Stop Doing ASAP (+13 to Do Instead)
Just because you can still do them doesn't mean you should! Learn how to stay successful amidst the Apple iOS 15 email privacy updates.
How to Use the Google Ads Budget Report (+10 Can’t-Miss Budgeting Tricks)
Google Ads budgeting need not be a battle. Arm yourself with the Google Ads budget report and these smart tips.
The 10 Best Free Google Ads Training Courses for Every Level
Looking for free Google Ads training that is worth your time? Discover 10 of the best Google Ads courses for every level of learning.
Healthcare Advertising Benchmarks for Search, Display, & Social in 2021
Find out average click-through rates, cost per click, conversion rate, and more for search, display, and social ads.