Kristen McCormick
Kristen is the Head of Marketing at Hatch, a customer communication platform for service-based businesses. She was previously the Senior Managing Editor at WordStream. Her cat Arnold has double paws on every paw, and she finds life to be exponentially more delightful on a bicycle.
39 Ways to Increase Traffic to Your Website
Creative ways to drive more (and more relevant!) traffic to your site beyond just SEO.
24 Unusual (Yet Brilliant) Call to Action Examples You Can Copy
Ditch the boring buttons and get the clicks flowing on your homepage, pop-ups, ads, and more.
The Complete, Visual Guide to On-Page SEO in 2025 (With Templates!)
A full walk-through of on-page SEO, plus a customizable checklist and designed-to-rank content templates.
22 Ways to Ask for Reviews (With Copy/Paste Templates)
Learn how to ask for reviews—in person, via text, email, and more—with examples and copy/paste templates!
Google Universal Analytics Is Going Away: What You Need to Know
Find out what's changing and what you need to do (and what the heck Universal Analytics is, anyway).
352 Copywriting Power Words to Use for Content That Pops
Because "cutting edge" means nothing to people.
The 177 Best Email Subject Lines & Templates
Tips and examples so you can soar past spam traps, skeptics, and skimmers.
The 184 Best Instagram Bio Ideas, Quotes & Templates
This carefully crafted list will help you come up with the best 150 characters the web has ever seen.
40 Easy & Effective Real Estate Marketing Ideas to Stand Out
Become a pink flamingo in a sea of seagulls with these 40 practical and unique ideas.