Margot Whitney
Margot is a content marketing specialist at WordStream and nutrition graduate student at Framingham State. She loves all things digital, learning about nutrition, running, traveling, and cooking.
6 Shocking Things Google Revealed About the Future of AdWords at SMX
Google's VP of Product Management, Jerry Dischler, revealed some shocking changes coming to AdWords at SMX Advanced in Seattle. Find out the 6 most impactful things to stay ahead of your competition.
Product Pages 101: 9 Tips for Killer E-Commerce Landing Pages
Struggling to get online conversions? Follow these 9 tips to improve your product pages and drastically increase sales from e-commerce landing pages.
20+ of Our Best Vertical Marketing Guides Across 14 Industries
Are you looking for marketing hacks specific to your industry? Check out our 20 best vertical marketing guides across 11 industries.
Does Google Ads Work? (Spoiler Alert: YES)
Does Google AdWords work? We believe almost any business can make AdWords work for them. If you've lost faith in PPC, check out the four most common arguments along with our counterarguments that prove Google AdWords really does work to drive ROI.
The 10 Types of Business that MUST Use Call Tracking
The average conversion rate for prospect calls is 25%. Should you be tracking calls in your industry vertical? Find out!
4 Ways Local Businesses Can Get More Out of Google
The image of a local mom and pop shop always brings a smile to my face. Seriously, who doesn’t love local storefronts? If you’re anything like me, you have each tiny store located in your hometown engraved into your brain.
6 Paid Search Tips for Healthcare Marketers
Are you a healthcare marketer struggling to gain ROI through paid search? Follow these 6 healthcare specific PPC tactics that could save lives.
Your Facebook Company Page is About to Lose Likes! But, Why?
Facebook is scraping through stale accounts and getting rid of inactive accounts. Learn how this could affect the number of page Likes to your company profile.
Instagram Steps Up Its Game with New ‘Carousel Ads’: What This Means For Your Instagram Advertising Strategy
Instagram has become the new MVP of social media. Find out how their new, game-changing carousel ads will affect your Instagram advertising strategy.