Google recently announced curbside pickup promotion options for local inventory ads and Google My Business pages, as well as a ton of free resources available for SMBs operating online. Here's everything you need to know about the announcement, plus how to get started promoting your local pickup options!
Google has announced that free Google Shopping listings in response to the COVID-19 pandemic. Here, we're sharing what you need to know to take advantage of this offer, how it could impact your Google Shopping ads, and how to optimize for the best possible results.
We release PPC benchmarks to account for new changes in online The COVID-19 outbreak has affected online advertising across platforms, so we're dug into the data to provide PPC benchmarks during COVID-19, including average CPS, CPAs, and more.
Advertisers know all too well that COVID-19 has impacted many industries PPC campaigns, and in this article, we're sharing how Google search habits are changing during the pandemic and what you can do to protect your account.
In this article, we examine several digital marketing trends that have emerged over recent days and weeks as COVID-19 has spread, and we offer some strategies for advertisers to adjust their campaigns and mitigate the negative impact of the crisis.
Google announced that ads for documents and services that can be obtained directly from a government provider will be banned. Here's what you need to know!
The COVID-19 pandemic has impacted public health as well as the economy. We looked at performance data to find out how the pandemic is impacting Google Ads results for 21 industries, including travel, construction, beauty, and more.
Google Ads has double its life event targeting options and expanded the targeting to the Google Display Network. Here's everything you need to know to get started!