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Guest Author

WordStream’s guest authors are experts, entrepreneurs, and passionate writers in the online marketing community who bring diverse perspectives to our blog on a wide range of topics.

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20+ Instagram Demographics You Should Know Now

This post provides over 20 pieces of data in eight key types of Instagram demographics that matter to social media marketers and brands in 2021. Use this data to inform your campaign targeting, messaging, and more.

9 Data-Backed Reasons to Sell on Amazon in 2023 (#9 Is Our Fave)

Amazon has always been a booming business, but with its resilience to COVID-19 and customer lifestyle changes because of COVID-19, it is becoming an even better investment for businesses looking to start or enhance online storefronts. Here are 9 reasons to sell on Amazon—even for small businesses!

How to Use Chatbots to Automate Lead Generation (with Examples)

Chatbots are becoming a crucial tool for B2B businesses looking to streamline their operations and ultimately increase their revenue. Learn about how chatbots can be used to automate lead generation, improve customer service, and create more personalized experiences within your buyer journey.

14 Great Email Signature Examples to Copy & Make Your Own

Email signature marketing will continue evolving in the next few years. This post covers 7 important trends to stay ahead of and 14 examples of great marketing email signatures to model after for the best ROI on your email campaigns.

The 9 Best Sales Forecast Templates for Growing Your Local Business

This post discusses the definition and benefits of sales forecasting, walks you through what you need to create one, and provides 9 sales forecast templates you can model after to better allocate your budget and get more out of your marketing dollars.

How to Use Consumer Psychology to Win More Post-COVID Business

Even with the arrival of a vaccine, it’s clear that COVID-19 has caused upheaval in the world of marketing. This post covers how marketers can optimize their funnels to adapt to post-pandemic consumer behavior.

The Top 10 SEO Trends To Drive More Traffic in 2021

To rank higher on Google and generate organic traffic, you need to modify your SEO strategy as Google's algorithm evolves. This post covers 10 important SEO trends for 2021 to leverage for your ranking success, including Core Web Vitals, BERT, EAT, and more.

8 Genius Ways to Increase Your Online Store Sales-Simply Using Data

Looking to improve your ecommerce product pages, build a strong reputation with your customers, improve sales, upsell, and increase revenue? The secret to increasing sales for your online sale lies within your data. Here are eight simple but overlooked ways to use data to improve your bottom line.

The 7 Best Remote Collaboration Tools to Your Team Should Try

This article covers seven great remote collaboration tools for 2021, including their purpose, features and benefits, pricing, and use cases. We'll cover Ringblaze, Chanty, Zoom, ProofHub, Google Docs, Filestage, and Venngage.