Susie Marino

Susie Marino

Susie is the Senior Content Marketing Specialist for WordStream and LocaliQ, where she uses her experience as a PPC consultant to share tips, tactics, and best practices in the ever-evolving marketing and advertising space. Susie’s work has been featured in publications such as Search Engine Land, MediaPost, Social Media Today, and others. Outside of work, Susie loves to get outside for some snowboarding or (once the cold weather melts away) hiking!

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46 Must-Know YouTube Statistics [Infographic]

Looking to tap into video to enhance your business growth? Use these YouTube statistics for motivation, plus key takeaways and advice!

Can You Trust What AI Tells You About SEO? We Tested It!

We asked five AI tools 50 SEO questions to see which ones get the most answers right or wrong, and you won't believe the results.

7 Surprising Findings From Our Study of 15K+ Google Ads Accounts

Check out the top seven findings from our review of over 15,000 Google Ads accounts.

AI Overviews: Everything You Need to Know

Find out everything you need to know about Google AI Overviews, plus tips to pivot your strategy to rank in AIOs.

How to Set Up Google Ads Conversion Tracking in 5 Steps

See why Google Ads conversion tracking is so important for your business's strategy, and get steps and tips to help you start tracking.

The Ultimate Cheat Sheet to Holiday Advertising in 2025

Make a winning game plan for your business this season with this complete holiday advertising playbook featuring resources from top platforms.

Total Guide to Instagram Advertising (+Tips to Get Started!)

Whether you're getting started with your first Instagram advertising campaign or looking to rework your strategy, this guide has everything you need.

Conversion Rate Benchmarks for YOUR Industry (Exclusive Data!)

What's a good conversion rate? It depends on your industry and where you're advertising, but we've got the data in this complete conversion rate benchmarks breakdown!

The Complete Black Friday Marketing & Advertising Toolkit (+Free Template!)

Find out how your business can capitalize on Black Friday with these ideas, tips, template, and more.