Blog Category
Artificial Intelligence (AI)
Google AI Overviews Optimization: Is It Worth It?
Is it time to panic about AI Overviews stealing your traffic? Maybe not just yet...but here's how to prepare.
How 8 Marketing Pros Use AI for Lead Generation
See easily-replicable real-world tactics marketing pros use to find new leads with AI.
How to Write an AI Policy (+Free Template)
If your business is using AI, it might be time to create an AI policy. Get the steps (plus a free template) to write your own.
Google’s New AI Mode: Everything You Need to Know
Google recently rolled out AI Mode--find out what it is, how it's impacting search, and how to prepare.
44 AI Image Prompts to Elevate Your Marketing Creative
Use these AI image prompt tips and examples to generate, edit, and test media-rich creative assets on platforms like Meta, Google Ads, and more.
6 Ways to Get More AI Referral Traffic (& Track It!)
Want to get that sweet, sweet traffic from AI platforms? Use these tips to get ahead.
What Are AI Agents: Types, Tips, Benefits & Examples
AI agents are handy tools to help businesses grow. Here's how they can help yours.
5 AI Marketing Trends to Watch in 2025 (+How They’ll Impact You)
What's going to be big in the world of AI this year? One expert breaks down the trends you need to know.
10 Instantly Helpful Ways to Use AI in Marketing From the Pros
We tested a handful of AI use-cases suggested by pro marketers. See the results and try them for yourself.
13 Best AI Photo Generators for All Your Marketing Needs
AI photo generators help non-designers create interesting images. Get 13 tools to try for yourself.
14 No-Brainer Ways to Use AI for Social Media Creation & Management
AI can help streamline social media marketing. Here are some ways to get started.
AI Overviews Are Breaking Search: Here’s How They Could Fix It Instead
AI Overviews try to answer questions. Here's what they should be doing instead.
26 Ready-to-Go AI Prompts for Social Media
Copy-and-paste AI prompts for every social platform and occasion.
14 Ways to Use AI in Marketing that Actually Work (Recommended by Pros!)
Learn 14 ways you can use AI to improve your marketing from the experts who use them.
20 AI Tools to Save Your Marketing Agency Time in 2025
Find the right AI tools to help your marketing agency run more efficiently.
The Most Useful AI Features in Google Analytics 4
You know AI is great for analytics. Here are two practical AI features you can access in Google Analytics 4.
The 11 Best AI Copywriting Tools (Free & Paid)
Discover the best AI copywriting tools plus some tips to get the most out of them.
7 AI Marketing Trends for 2024 & What They Mean for You
There are no signs that AI will slow down in 2024. Find out what to expect when it comes to using AI for your marketing this year.
8 Super-Helpful AI Features in Google Ads
Discover the AI-powered tools and features you should test in Google Ads.
8 Ways to Use AI for Holiday Marketing (+15 Prompts to Get Started!)
Use AI to supercharge your holiday marketing this season (without damaging your strategy!).
SEO Automation: 5 Tasks to Automate for Better Results (+Tools to Try)
Find out which SEO tasks you should automate--and which you should avoid.
6 Ways to Use ChatGPT for SEO That Won’t Kill Your Rank
Find out how to use ChatGPT for SEO (responsibly) and what you need to consider before you do.
7 Serious Risks You Face Using AI for Marketing
The AI rush is on! Learn how to avoid seven risks of using AI for marketing.
The Impact of ChatGPT on Marketing: 20 Experts Tell Us What to Expect
There's a lot of buzz around ChatGPT right now. Here, 20-plus experts tell us how the AI-powered juggernaut will change marketing.
How to Harness the Power of Generative AI in Digital Marketing Responsibly & Effectively
Generative AI can make your marketing more effective when applied correctly. Find out how to do that (+why a human touch is still necessary!).