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Artificial Intelligence (AI)

Artificial Intelligence (AI) can be a beneficial addition to your marketing strategy when used correctly. Whether you’re looking for AI tools, news, prompts, ideas, or examples, our articles have you covered!


AI Brand Guidelines: The Key to Better Prompts & Outputs

An AI brand guideline helps you get better content outputs that require less editing. Here's how to make and use one.

Can You Trust What AI Tells You About SEO? We Tested It!

We asked five AI tools 50 SEO questions to see which ones get the most answers right or wrong, and you won't believe the results.

6 Reasons AI Ignores Your Content (+What to Do About It)

Is your content missing from AI search? You could make making one of these six mistakes...

AI Is Making Your Content Lose Accuracy Faster. Here’s How to Fix It

AI search is making your content lose accuracy faster than ever. Find out how to discover, fix, and prevent AI content decay.

Schema Markup for AI: Types, Benefits, & How to Set It Up

Schema markup is not only great for SEO but also for GEO. Find out which types can drive AI discoverability.

6 Ways to Build Brand Authority for AI Engines

Brand authority matters more now than ever if you want to get cited by AI engines. Get tips, tricks, and examples to build it fast.

Why Your First 200 Words Are Crucial for AI Search Optimization

A practical guide to structuring intros so AI understands your intent, authority, and context.

The Biggest AI Marketing Trends for 2026

Take a peek at the biggest AI trends that will impact your marketing this year and what to do about them.

AI Brand Impact: How to Measure Value Beyond Clicks

Website traffic is no longer the true measure of SEO success. We outline what is--and how to measure it.

10 AI Fails & Cautionary Tales (+Tips to Avoid Them)

These AI bloopers are a blueprint for using the technology better. Learn from these mistakes.

ChatGPT Plus Features vs. Free: Are They Worth It?

Is ChatGPT Plus worth the monthly fee? Learn how it differs from the free version and decide for yourself.

AI Overviews: Everything You Need to Know

Find out everything you need to know about Google AI Overviews, plus tips to pivot your strategy to rank in AIOs.

The New Content Formats Winning in AI Search

The content that performs well in search is evolving. Here are the content formats that search and AI platforms love right now.

AI Prompts for Holiday Marketing Emails, Social Posts, & More

Use AI to grow on every channel this holiday season. These prompts will help you do it.

5 Easy Ways to Use AI (Tested for Small Businesses)

We tested five AI workflows to see if they could be adapted for local businesses. Here are the results.

AI Email Marketing: Tips, Tools, Prompts, & Predictions

Read how AI can help you scale email marketing, increase personalization, and boost your email ROI.

6 LLM Tracking Tools to Monitor AI Mentions (+Why It’s Crucial!)

What are AI search platforms saying about your business? Find out why it matters plus how to track it with the right tools.

Our 9 Favorite ChatGPT Alternatives (& How to Use Them)

ChatGPT isn't the only AI game in town. Learn about other AI tools you can use to up your marketing game.

7 Ways to Get Better Results from AI Image Generators

Seven pros share their best tips for getting great results from AI image generators.

15 AI Productivity Tools We Love

Take your productivity to the next level with these AI productivity tools.

Can You Trust What AI Tells You About PPC? We Tested It!

We asked five AI tools 45 PPC questions to see which ones get the most answers right or wrong, and you won't believe the results.

9 Ways to Use AI for Hyper-Personalized Ad Campaigns

Find out how you can take advantage of AI to create more personalized Google and Facebook campaigns.

Google AI Overviews: 34 Stats & Facts You Can’t Scroll Past

See the data behind Google's rising search feature, AI Overviews, including how AIOs are impacting CTR and user experience.

AI Overviews ARE Impacting SEO. Here’s What to Do About It

AI Overviews are shaking up search. Here's how to future-proof your SEO strategy so you maintain traffic and rankings.

The Best AI Tools to Tackle Every Marketing Task

Looking for the best AI tool for your specific marketing task? Find it on this list.

Google AI Overviews Optimization: Is It Worth It?

Is it time to panic about AI Overviews stealing your traffic? Maybe not just yet...but here's how to prepare.

How 8 Marketing Pros Use AI for Lead Generation

See easily-replicable real-world tactics marketing pros use to find new leads with AI.