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Pinterest Marketing Guide: How to Use Pinterest to Boost Your Brand

Read the Pinterest Marketing Guide to learn all about how to use Pinterest as an internet marketing tool.

Megan Marrs
May 1, 2012 | Social Media

Should You Raise Bids on Keywords with High Quality Scores?

Learn why you should raise bids on keywords with high Quality Scores and lower bids on low QS keywords to allocated budget toward your most effective keywords.

Quick Guide to Google AdWords Traffic Estimator: How to Estimate Traffic With Google

Learn how to use the Google AdWords Traffic Estimator to get estimates on expected traffic, costs per click and spend data for your AdWords campaigns.

What Is Negative SEO? The Rise of Competitive Google Bombing

Negative SEO is the practice of trying to destroy your competitors search engine rankings, for example by manipulating their link profile.

How to Use the Google AdWords Keyword Tool in Your PPC Campaigns

What is the Google Keyword Tool and how can you use it to get keyword ideas for your PPC campaigns? Find AdWords keyword research tips here.

RIP Exact Match & Phrase Match: Google AdWords Announces Big Changes to Keyword Match Type Options

What's going on with phrase match and exact match? Learn the difference, as well as the latest changes in the industry to match types.

How Do Google Alerts Work? Why Are They Not Working?

Google alerts are a key part of maintaining control over your PPC campaigns. Learn how to turn on and utilize Google alerts in this post.

Quick Guide to Google Analytics Reporting in Google AdWords

Learn how to leverage data from Google Analytics, including engagement metrics and multi-channel funnels, from inside AdWords.

Top 10 Google Update Codenames

Check out our list of the top 10 wackiest and weirdest codenames for Google's ongoing search algorithm changes and improvements.

Elisa Gabbert
April 4, 2012 | SEO

CAPTCH-AD: A New CAPTCHA Form of Advertising?

CAPTCHAs are a necessary evil in a modern world. CAPTCHAs, also known as those-annoying-boxes-with-the-weird-words, are used to prevent evil robot spam attacks.

Megan Marrs
March 29, 2012 | Marketing Ideas

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