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Social Media

The world of social media is a complicated one, and each platform has its own nuances and demographics. Our collection of social media blog posts gives marketers the ability to harness the power of social media marketing to grow your business, with strategies, creative ideas, captions, and templates for Facebook, TikTok, Instagram, LinkedIn, and more.

Facebook Brand Safety & Suitability Controls: What You Need to Know

Find out how to exert more control over where your Facebook Ads appear.

TikTok Ads Bidding Strategies (Which Is Best for You?)

Here's a quick rundown of TikTok's two ad bidding strategy options and how to choose the right one.

Michelle Morgan
June 6, 2024 | TikTok

How the TikTok Algorithm Works in 2024 (+9 Ways to Go Viral)

Learn how to use the TikTok algorithm to your advantage so your videos get more views and engagement.

Rob Glover
May 8, 2024 | TikTok

50+ Memorial Day Instagram Captions (+7 Ready Made Images)

Pay your respects with these ready-made captions and posts, plus a word and hashtag brainstorm list.

Kristen McCormick
April 19, 2024 | Instagram

9 Sneaky Ways to Spy on Your Competitors’ Ads

Become a super sleuth and find your competitors' ads with these tips and tools.

64 Perfect St. Patrick’s Day Instagram Captions (Cliche-Free List!)

"Kiss me I'm Irish" is not on this list. Promise.

Kristen McCormick
February 23, 2024 | Instagram

What Is Social Selling? (+How to Sell on Social Media)

Get a complete plan to launch your successful social selling strategy.

Rob Glover
February 21, 2024 | Social Media

The Complete Guide to Social Media Image Sizes in 2024 [Free Templates]

Find all the social media image sizes you need to succeed in 2024. Plus, get image sizing tips, tools, and free templates.

Susie Marino
February 6, 2024 | Social Media

Best Times to Post on Social Media in 2024 [For Every Platform]

Learn when to post on several social media platforms for the best engagement.

Rob Glover
January 17, 2024 | Social Media

9 Must-Know Facebook Advertising Trends & Tips for 2024

Find out the latest and greatest Facebook ads trends for this year. Plus, put these trends to work with a complete list of Facebook ads tips.

Jordan Bucknell
January 4, 2024 | Facebook Ads

135 [NOT Overused!] New Year’s Instagram Captions & Templates

A list of creative, authentic New Year's Instagram captions that does NOT include "New Year, New You." Promise.

Kristen McCormick
December 28, 2023 | Instagram

41+ Free & Ready-to-Publish Christmas Social Media Posts (+Canva Templates!)

If this isn't the easy button for holiday social media posting, then we don't know what world you're living in.

17 Ways to Discover TikTok Trends & Ideas for Viral Content

Find out how to do TikTok trend discovery to uncover the right viral content for your business with these ideas, tips, and examples.

Susie Marino
December 14, 2023 | TikTok

The Easy Guide to Facebook Video Ads for Any Business

Learn that strategies that can lead you to Facebook video ad success, plus get a complete list of Facebook video ad creation tools.

Michelle Morgan
December 8, 2023 | Facebook Ads

Facebook Ads Benchmarks for 2024: NEW Data + Insights for Your Industry

Get exclusive data on Facebook ads costs with this industry benchmarks report complete with tips and insights from Facebook ad experts.

Susie Marino
November 28, 2023 | Facebook Ads

40+ Thanksgiving Instagram Captions (The Cliché-Free List!)

Nix the cliches and come up with something original that your followers will appreciate.

Kristen McCormick
November 16, 2023 | Instagram

TikTok vs. YouTube: Which Is Best for Your Goals?

We break down everything you need to know.

Sneh Choudhary
November 8, 2023 | TikTok

9 Funtastic Ways to Engage Customers Using Instagram Highlights (+Examples)

Learn nine ways to repurpose your Instagram Stories by placing them in Instagram Highlights.

Mallory Gray
October 24, 2023 | Instagram

8 Ways to Drive Sales from Black Friday Facebook Ads

These eight best practices will help you create super effective (and super profitable) Facebook ads for your ecommerce business this Black Friday.

Jordan Bucknell
October 11, 2023 | Facebook Ads

150+ Popular Instagram Hashtags (+How to Find & Use the Right Ones)

Read up on how to find and use Instagram hashtags plus get over 150 hashtag examples kickstart your Instagram growth.

Kristen McCormick
September 25, 2023 | Instagram

The 15 Biggest Announcements From Google & Facebook So Far This Year

Check out this roundup of the latest and greatest Google Ads and Facebook Ads news that includes platform updates, new tools and features, and more.

Michelle Morgan
September 22, 2023 | Facebook Ads

How Often to Post on TikTok for the Most Views & Followers (+7 Tips to Post Faster)

Get a boost to your views and followers when you learn how often to post on TikTok.

Rob Glover
September 20, 2023 | TikTok

11 Sneaky Ways to Use the TikTok Ads Library for Better, More Engaging Ads

Learn how the TikTok Ads library tool for your business when you're trying to beat out the competition on TikTok Ads.

Susie Marino
September 14, 2023 | TikTok

How to Sell on Instagram in 2024: 5 Steps (+6 Tips to Get Sales Now)

Instagram shops are a great channel to find new customers and grow your business. Learn how to set up a shop in Instagram and make it successful with this guide.

Rob Glover
August 24, 2023 | Instagram

9 Proven TikTok Marketing Strategies to Skyrocket Conversions

We’re sharing TikTok marketing strategies that will help you reach high-value audiences, improve cost efficiency, and skyrocket your conversions.

Jordan Bucknell
August 23, 2023 | TikTok

The Best Time to Post on Instagram in 2024 [For Every Scenario]

If you know the best time to post on Instagram, you'll have a better shot at more engagement on the platform. We'll give you the data and show you how to find the best time to post for your own business.

Rob Glover
August 18, 2023 | Social Media

Meta Ads vs. Google Ads: 6 Key Differences (+Which Is Better?)

Meta Ads and Google Ads can both help you reach new audiences and connect with new customers on widely used platforms. But what are the major differences? We walk through what you need to know to decide which is best for your business.

Jyll Saskin Gales
August 15, 2023 | Facebook Ads