Blog Category
These social media tools are so good they should cost money.
Complete with screenshots, tips, and FAQs, this guide has [quite literally] everything you need to set up a successful Facebook ad campaign.
Including the secret trick to go live without having 1,000 followers!
This carefully crafted list will help you come up with the best 150 characters the web has ever seen.
Aggressive with your competitors, light on your wallet, just right on your goals.
These examples might have you in...wait for it... stitches.
From polls to pop culture, promotions to puppies, there is something in here for everyone.
Warning: This post puts you at risk for CBI (creative brain implosion).
Get ideas for copy and creative with these examples, from the competitive to the cute and everything in between.
One ad. Two platforms. Three weeks. One winner. Dum dum dummm.....
Your Instagram following shouldn't be a meaningless moshpit, but a curated community.
Because original content is our love language.
If this doesn't get you on the A/B testing train, then you're in the wrong industry.
Not one, not two, but seven different ways to repost on Instagram—for photos, videos, Stories, and Reels.
With privacy restrictions making website behavior retargeting dicey, these on-platform engagement strategies are a must-try.
This is your guide to smooth sailing through the rocky waters of Facebook ad approval.
Are the glory days of Facebook advertising over? No! These six strategies dramatically improve Facebook ad performance in a post-iOS14 world.
Use this list of eight free Facebook ads training courses, and tutorials—from beginner to advanced—to find the best Facebook ads course for you.
Make sure you didn't miss any of the top new Instagram features and updates of 2021, including Remix Reels, better insights, Stories caption stickeres, black-owned business labels, algo intel, and more!
Find why Facebook CPMs are rising post iOS 14 plus six tips on how to reduce your Facebook ad CPM and lower costs elsewhere.
Find out what the Facebook Conversions API is, how it works with the Facebook Pixel for conversion tracking, and why it's essential in the face of iOS 14 and the deprecation of third-party cookies.
Eight *engaging* and free social media marketing courses related to SEO, content, strategy, monitoring, ads, influencers, and inclusivity—in two hours or less.
Find out which Facebook targeting options are impacted by privacy changes and how to adjust your strategy to continue getting the most out of the platform.
Use this list of authentic fall hashtags to build your brand and following. Includes September, October, and November hashtags; Labor Day, back to school, and Halloween hashtags, and fall hashtag tips.
Want to create a LinkedIn company page that attracts customers, followers, and top talent? We've got you covered with 10 free features you MUST be using, plus great LinkedIn company page examples to give you some inspiration.
Get all of the tools, tips, and best practices you need to carry out effective social media optimization for Facebook, YouTube, Instagram, LinkedIn, Twitter, TikTok, Snapchat, and Pinterest.
Configuring your eight events for Aggregated Event Measurement can be a headache. Here are two smart but simple strategies to generate leads with Facebook ads in iOS 14.