HomeBlogSEO

Blog Category

SEO

Search engine optimization, or SEO, is the practice of optimizing your website to generate more traffic from search engines. Learn how to improve your rankings, build links, run technical website audits, track performance, write content that’s fully optimized for Google, the difference between white hat and black hat SEO, and much, much more. The WordStream blog is your home for all things SEO this year.


The Top 10 Google Ranking Factors for 2024 (+How to Optimize for Them)

Learn what really matters to Google when ranking your site—and how to optimize for it.

Kristen McCormick
May 20, 2024 | SEO

19 Best SEO Tools in 2024 (For Every Use Case)

Find the perfect SEO tool for your business from this detailed list.

Rob Glover
April 19, 2024 | SEO

Google Algorithm Mayhem: 6 Experts Weigh In on Recent Changes

Find out how the latest Google core algorithm updates might impact your business and what you can do to prepare, according to the experts.

6 Common SEO Issues & How to Solve Them

Don't let SEO issues throttle your traffic. Read here how to solve them instead.

Kristen McCormick
February 14, 2024 | SEO

12 Biggest SEO Trends to Watch in 2024

What SEO trends can you expect this year? One expert breaks down everything you need to know.

Manick Bhan
January 16, 2024 | SEO

How to Do a Full Backlink Audit In 30 Minutes (or Less!)

Get tips and tools to do a backlink audit for your website fast--complete with step-by-step instructions and why backlink audits are important.

Kristen McCormick
December 27, 2023 | SEO

SEO vs. SEM: What’s the Difference? (+Which Works Best)

SEM and SEO can be confusing. Read here to learn the difference between them and get tips to drive more traffic from search engines.

SEO Automation: 5 Tasks to Automate for Better Results (+Tools to Try)

Find out which SEO tasks you should automate--and which you should avoid.

6 Ways to Use ChatGPT for SEO That Won’t Kill Your Rank

Find out how to use ChatGPT for SEO (responsibly) and what you need to consider before you do.

Your Deep, Easy Guide to Deep Linking (+Why It Matters for SEO)

What is deep linking, how does it impact your SEO, and how do you do it right? We're going deep.

Gordon Donnelly
August 21, 2023 | SEO

The Quick & Easy Guide to Organic Traffic (+5 Tips to Drive More Fast)

Investing in organic traffic can propel your business growth long-term. Find out what it is, how to drive it, and why it's so important.

Gordon Donnelly
August 3, 2023 | SEO

Google’s E-E-A-T: Here’s Everything You Need to Know

Google's E-E-A-T is an important concept to understand for SEO. This guide breaks E-E-A-T down and gives you practical tips for meeting Google's quality standards.

Gordon Donnelly
July 14, 2023 | SEO

How to Use HARO for Backlinks & PR (with a Free Pitch Template)

Use these tools, templates, and tips to connect with journalists, get backlinks, and land some media coverage!

Guest Author
February 28, 2023 | Marketing Templates

The Top 12 SEO Trends to Optimize for in 2023

Ready to rank higher and generate more traffic? EEAT your heart out.

Manick Bhan
January 5, 2023 | SEO

5 Ways to Use Google Data Studio to Improve Your SEO

Analyze and improve your traffic, conversion rates, backlinks, and more.

Guest Author
November 18, 2022 | SEO

How to Create Pillar Pages for SEO (With Examples!)

Learn how to improve your rank, surface more of your content, and build your reputation.

Justin Borge
October 12, 2022 | SEO

How to Rank Higher on Google: 17 Strategies for 2024

Pro tips and SEO tricks—from beginner to advanced, you won't want to miss!

Kristen McCormick
July 6, 2022 | SEO

How to Get Backlinks: 14 Secrets from a Technical SEO Expert

A link-building expert shares 14 new strategies—from tools to use and outreach, to anchor text and more!

Guest Author
June 30, 2022 | SEO

UA vs GA4: A Complete Tour of Google Analytics 4

GA4 is not to be feared. Learn the pros, cons, new features, and tips!

How to Do Competitor Keyword Analysis in 5 Steps (+Free Template!)

Uncover valuable keywords with this five-step process, plus tips, tools, and a template!

Internal Linking: Types, Tips & Tactics to Improve Your SEO

Find out how important—but also how easy—it is to do internal linking on your website for SEO.

Manick Bhan
May 4, 2022 | SEO

39 Ways to Increase Traffic to Your Website

Creative ways to drive more (and more relevant!) traffic to your site beyond just SEO.

Kristen McCormick
April 18, 2022 | SEO

The Complete, Visual Guide to On-Page SEO in 2024 (With Templates!)

A full walk-through of on-page SEO, plus a customizable checklist and designed-to-rank content templates.

The Top 10 SEO Trends & Strategies to Get More Traffic in 2022

The old and new, tried and true, and what to do in '22.

Manick Bhan
January 25, 2022 | SEO

The Right Way to Increase Domain Authority (5 Steps, 4 Truths, 3 Tips)

A good Domain Authority score may not be what you think. Read on to get the real scoop from an SEO expert.

Manick Bhan
January 12, 2022 | SEO

What Fresh Content Really Means to Google (+How to Create It)

Find out how Google measures content freshness, when it's important, and how to improve your freshness score for better SEO.

Johannes Rastas
September 29, 2021 | SEO