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The world of social media is a complicated one, and each platform has its own nuances and demographics. Our collection of social media blog posts gives marketers the ability to harness the power of social media marketing to grow your business, with strategies, creative ideas, captions, and templates for Facebook, TikTok, Instagram, LinkedIn, and more.


Do Twitter Ads Work? Comparing Ad Performance on the World’s Largest Social Networks

Do Twitter ads work? The jury's still out, but recent data suggests Twitter's ad performance is weak compared to Facebook's, which is already weak compared to Google.

Larry Kim
November 5, 2013 | Social Media

Facebook Graph Search & Privacy Concerns: Should You Be Worried?

What is Facebook Graph Search? How can you retain your privacy and remain hidden from Facebook's new nosy feature? Read the article to find out!

Megan Marrs
October 24, 2013 | Social Media

Find Your Old Tweets: How to See Your First Tweet

Been trying to find your first tweet, to no avail? Want to see how much you've changed over the course of your Twitter existence? Learn how to use Twitter Search to find all your old tweets!

Elisa Gabbert
October 10, 2013 | Social Media

The Complete Guide to Yelp Reviews: Getting, Removing & More

For local businesses like restaurants and salons, Yelp is an absolute must! Here's your complete business guide to using Yelp.

Megan Marrs
July 22, 2013 | Social Media

12 Alternatives to Buying Pinterest Followers: Put Away Your Wallet, We’ve Got a Better Way

Still, in a world where the number of your followers and fans matters more than it should (says the person with less than 100 Pinterest followers), most savvy social media moguls long for as many follower notches on the Pinterest-bedpost as they can manage.

Megan Marrs
June 10, 2013 | Social Media

Social Media Management Tools: What’s the Right Tool for Your Business?

Which social media management tool is best for your business? Find out with our complete review of the top social media management tools!

Megan Marrs
May 23, 2013 | Social Media

Buying Twitter Followers: The (Cheap) Price of Friendship

Does your competitor buy Twitter followers? Are you considering buying more Twitter followers? Learn the pros and cons, plus how to earn more Twitter followers the safe and natural way!

Megan Marrs
May 16, 2013 | Social Media

How to Measure the ROI of Social Media (No, it’s Not Impossible!)

Confused about how to measure social media ROI? Learn why measuring the ROI of social media is a challenge plus tools to help you effectively track social media ROI.

Megan Marrs
April 25, 2013 | Social Media

7 Ways to Use Facebook for Marketing

Whether you’re a big corporation or a small local biz, Facebook is a powerful marketing tool. In this post, we look at seven ways you can use Facebook for marketing.

Megan Marrs
April 15, 2013 | Social Media

#Bashtag: Avoiding User Outcry in Social Media

Avoid social media backlash with these tips for using Twitter and other social networks for business marketing.

Guest Author
March 8, 2013 | Social Media

Guide to Using LinkedIn Company Pages: Get Followers, Share Stories, Post Products

Learn how to use LinkedIn Company Pages to increase followers, gain engagement, and discover new business connections and potential customers. Read now for inside tips!

Megan Marrs
February 25, 2013 | Social Media

6 Accounts to Follow on Pinterest (And What You Can Learn From Them)

Pinterest accounts are everywhere - which ones are worth your time to follow and what can you learn from them? We examine Pinterest power users to find some Pinterest best practices.

Megan Marrs
January 28, 2013 | Social Media

The Best Tweets of All Time: Our List of the Most Important, Record-Breaking Tweets Ever

Read the list of the best tweets in the history of Twitter! These are the funniest, most retweeted, and most important tweets of all time.

Megan Marrs
November 8, 2012 | Social Media

Vanity URL: What It Is & How To Get One

A vanity URL is an unique web address that is branded for marketing purposes. Learn all the ins and outs of vanity URLs and how to use them to your advantage in this post.

Victor Pan
October 11, 2012 | Social Media

Advertiser Claims 80% of Facebook Ad Clicks are From Bots

A Facebook advertiser claims that 80% of the clicks from facebook advertising were from bots. The company is so unhappy with the results on recent Facebook ad tests; they're deleting their Facebook page entirely.

Larry Kim
July 31, 2012 | Facebook Ads

Tumblr Ads: Learn About Paid Advertising Options on Tumblr

Highlighted posts allow users to designate their own Tumblr posts to be highlighted in your followers’ dashboards. The price is currently $2 but was $1 upon launch.

Tom Demers
July 9, 2012 | Social Media

Pinterest Marketing Guide: How to Use Pinterest to Boost Your Brand

Read the Pinterest Marketing Guide to learn all about how to use Pinterest as an internet marketing tool.

Megan Marrs
May 1, 2012 | Social Media

10 Tips for Creating Content on Facebook That Gets the Thumbs Up

Discover 10 Facebook tips for creating great content that will engage customers.

Megan Marrs
October 19, 2011 | Social Media

Keywords and Social Media: What You Should Know

Keyword research is an important step in social media marketing. Learn how to find and use keywords for better social media optimization (SMO).

Guest Author
May 19, 2010 | Social Media

38 Things You Could Do With the Time You Spend on Facebook

The average American now spends seven hours per month on Facebook. Here's a list of (arguably) more productive things you could do with that time.

Elisa Gabbert
February 19, 2010 | Social Media

Social Media Interview Series: Alexander Howard

In this interview, social media expert Alexander Howard shares his thoughts, predictions on Twitter, how social media has changed journalism, and top resources and tools.

Elisa Gabbert
January 18, 2010 | Social Media

Top Search Marketing and Social Media Research Projects of 2009

In 2009, the scientific community treated search and social media marketers to what seemed like a never-ending supply of meaty and game-changing research projects, covering everything from information retrieval, to personalized search, to integrated SERP analysis, to studying user behavior on social networks.

Ken Lyons
December 31, 2009 | Social Media