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7 Competitive Insights You Need to Beat the Competition

Focus on these seven competitive insights, and you’ll be well on your way to winning business over your competitors.


10 Most Effective Franchise Marketing Strategies

Franchise marketing is challenging. But with these 10 tips, you can create an actionable (and scalable) franchise marketing strategy that yields ROI for all your locations.

Susie Marino
April 23, 2024 | Marketing Ideas

PPC for Retail: Biggest Trends, Challenges, & Strategies for Success

Make the most of your PPC for retail campaigns with these trends, tips, and solutions to common challenges.

19 Best SEO Tools in 2024 (For Every Use Case)

Find the perfect SEO tool for your business from this detailed list.

Rob Glover
April 19, 2024 | SEO

50+ Memorial Day Instagram Captions (+7 Ready Made Images)

Pay your respects with these ready-made captions and posts, plus a word and hashtag brainstorm list.

Kristen McCormick
April 19, 2024 | Instagram

97 Marvelous May Content Ideas for Blog Posts, Videos, & More

This list of May content ideas will feed all your marketing channels this month.

4 New Google Ads Performance Max Updates: What You Need to Know

Find out how these Performance Max updates could impact your business.

Michelle Morgan
April 16, 2024 | Google Ads

How to Collect & Use Customer Data the Right (& Ethical) Way

Find out how to collect and use customer data for better marketing. With tips to protect your customers' data.

20 Neuromarketing Techniques & Triggers for Better-Converting Copy

Use the power of neuromarketing to create better-converting copy.

Guest Author
April 15, 2024 | Copywriting

14 Ways to Use AI in Marketing that Actually Work (Recommended by Pros!)

Learn 14 ways you can use AI to improve your marketing from the experts who use them.

90+ May Marketing Ideas (& Examples) for Any Business or Budget

Connect with your customers in meaningful, memorable ways this month with your blog and social posts, emails, and more!

31 Ready-to-Go Mother’s Day Messages for Social Media, Email, & More

Mother's Day greetings and messages for all your marketing needs.

Allie Decker
April 10, 2024 | Copywriting

3 Tricks to Localize Your Google Ads (With Examples!)

Use these three key strategies to make your Google Ads more appealing to local customers.

Mark Irvine
April 9, 2024 | Google Ads

Google Algorithm Mayhem: 6 Experts Weigh In on Recent Changes

Find out how the latest Google core algorithm updates might impact your business and what you can do to prepare, according to the experts.

25 Memorial Day Messages for Your Customers, Coworkers & Community

Use these Memorial Day messages and greetings to create social posts, emails, SMS messages, and more.

9 Sneaky Ways to Spy on Your Competitors’ Ads

Become a super sleuth and find your competitors' ads with these tips and tools.

5 Strategies for PPC Success in a Cookieless World

Find out how to adjust your PPC campaigns so you can see continued success despite a cookieless future.

11 Actionable Ways to Build Client Relationships That Last

Here are 11 ways your agency can build strong client relationships that translate into better productivity, greater loyalty, and more referrals!

How to Do Keyword Mapping for SEO (+Free Template)

Find out how to do keyword mapping to rank higher on Google--complete with a template to get started right away!

The 13 Best Free PPC Tools to Save You Time, Money, & Sanity

We rounded up the best free PPC tools to help you maximize your campaigns (and your productivity)!

8 Marketing Experts Share Their All-Time Favorite Lead Generation Ideas

Grow your business with these expert-curated lead generation examples.

Rob Glover
March 21, 2024 | Lead Generation

11 Tricks to Get the Click: How to Write Exceptional PPC Ads

Our top tips (and a free template!) to earn high Quality Scores, grab attention, and capture clicks.

14 Expert Ideas for the Best Local Marketing Strategy in 2024

We asked the experts to share their top tips and strategies!

Lisa Smith
March 19, 2024 | Local Marketing

How to Use Search Audiences in Google Ads to Lower Costs

Find out if layering search audiences is the right optimization move for your Google Ads campaign with this complete guide.

Michelle Morgan
March 18, 2024 | Google Ads

17 Content Distribution Strategies to Try in 2024

Use this list to find new ways to distribute your best content.

50+ Free & Creative April Marketing Ideas to Freshen Up Your Content Calendar

Express your brand's personality, attract customers, and celebrate diversity!

31 Best Giveaway Ideas (+Tips to Make Them Successful)

Get more than you give with this big list of giveaway ideas.

Rob Glover
March 12, 2024 | Marketing Ideas