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Google Ads Benchmarks 2025: Competitive Data & Insights for Every Industry

See the latest Google Ads benchmarks for your industry plus exclusive expert insights on what this data means for your business.

Susie Marino | May 19, 2025 | Google Ads
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10 Sales-Boosting Holiday Strategies for Google Ads Performance Max Campaigns

Turn your campaigns into gifts that keep on giving with these Google Ads Performance Max holiday strategies.

18 Fun & Festive Holiday Marketing Ideas to Try This Year

The holiday season is the perfect time to connect with prospects and customers in a fun and memorable way. Here are 18 festive holiday marketing ideas to get your wheels turning.

50 Free & Festive December Marketing Ideas to Try This Month

Get creative with December awareness causes, national days, and holiday promotions.

Facebook Ad Targeting in 2025: Every Option to Reach Your Audience

There are tons of different ways to target your audience on Facebook. Find out your options.

Michelle Morgan
November 21, 2024
Facebook Ads

19 Heartfelt Holiday Emails to Send to Your Customers (Examples & Templates!)

Want to send an authentic holiday greeting this year your customers will actually read? This is your cheat sheet!

How to Build Local Citations & Get Seen Everywhere Online

Local citations can help you get found in more places online and boost your local SEO. Learn everything you need to know to build them.

Tom Demers
November 19, 2024
Local Marketing

How to Thrive in 2025: 10 Marketing Pros Give Their Top Tips

Mine these insights from 10 successful marketers for a more successful 2025.

Rob Glover
November 18, 2024
Marketing Ideas

62 Perfectly-Worded Holiday Greetings for Clients, Comrades & Coworkers

Send heartfelt (and cheese-free) holiday greetings in your cards, emails, social posts, and more!

How to Create Killer Lead Nurturing Emails (+Examples!)

Effective lead nurturing emails can boost conversions and build brand loyalty. Use this tool kit to craft nurture campaigns that get the job done.

Angela Rollins
November 14, 2024
Email Marketing

Enhanced CPC in Google Ads Is Going Away: Now What?

Get everything you need to know about the recently announced deprecation of enhanced cost per click bidding, including other strategies to try as well as how to adapt and prepare your account.

Michelle Morgan
November 12, 2024
Google Ads

Conversion Rate Optimization: 17 High-Impact Strategies

Use these CRO marketing tips to boost your conversion rates fast.

100+ Winter Content Ideas to Keep Your Marketing Momentum

Winter can be a tough year to stay connected. Use these winter content ideas to keep in front of your customers and followers.

Rob Glover
November 8, 2024
Content Marketing

Brand Perception: What It Is & How to Measure It

Your brand's perception can make or break every marketing effort. Here's how to measure and improve yours.

SearchGPT: Everything You Should Know About the New ChatGPT Search

Open AI just launched its own search experience: SearchGPT. Find out what this means for your business and how to prepare.

11 Influencer Marketing Tips & Ideas for Happy Holiday Campaigns

Make your holiday influencer marketing a huge success with these tips and ideas.

6 Things You Need to Know About Keywords In 2025 (Expert Insights!)

Get ahead of the game with these expert tips and predictions for your Google Ads keywords strategy in 2025.

42 Veterans Day Greetings & Messages for Any Audience (+6 Quick Tips!)

Get everything you need to craft the perfect Veterans Day greeting or message with this complete list.

Want to Learn How the Pros Write CTAs? Click Here Now!

Learn the tricks the pros use to write amazingly clickable calls to action.

Rob Glover
October 31, 2024
Copywriting

10 Key Insights to Inform Your Marketing Plans in 2025

Get data and insights to help plan your 2025 marketing and stand out from the competition.

8 Google Ads Strategies to Drive Holiday Sales

Before you deck the halls, be sure to deck out your Google Ads strategy with the right tools and tactics to lock in holiday sales.

Susie Marino
October 28, 2024
Google Ads

5 Quick Ways to Optimize Your YouTube Ad Campaigns

Is your YouTube account set up for advertising success? Find out what you need to do.

Every Instagram Ad Targeting Option to Reach Your Audience

Instagram has some powerful ad targeting options. Learn how they work and how to set them up.

Michelle Morgan
October 23, 2024
Instagram

18 Great Positioning Statement Examples + How to Write One (with Templates)

Learn how to write a positioning statement that sets your business ahead of the rest.

How Your Online Reviews Influence Click-Through Rates, Traffic, & Sales

Online reviews can make or break your business. Here's how.

Sergey Rusak
October 18, 2024
Local Marketing

65+ Easy & Creative November Marketing Ideas (+Examples!)

Find all the November marketing ideas you need to connect with your audience and get results fast.

27 Perfect Thanksgiving Greetings & Messages for Clients, Coworkers & More

Craft the perfect Thanksgiving message for your emails, social posts, landing pages, and more.