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7 Huge Content Marketing Challenges in 2025 (+How to Overcome Them)
Content marketing is getting harder. Here are the top hurdles you need to know, plus what to do to clear them with ease.
Google Releases New & Improved Quality Score Reporting
Google announced some changes to AdWords' Quality Score reporting that will afford you more understanding of the elusive metric and allow you to act on historical insights with ease. Learn more!
9 Tips for Writing Great Headlines Now
Without a great headline, no one is ever going to read your great content! Here are nine tricks to help you write an awesome headline people want to click.
Industry Report: State of the Internet Marketing Agency in 2017
We collected survey data from almost 200 marketing agencies all over the world to learn what industries they serve, what services they offer, how they structure pricing and fees, their greatest challenges, plans for growth and more.
Google Announces Major Changes to Enhanced CPC Bidding
Google has announced major changes to the way enhanced CPC bidding, or ECPC, works in AdWords. Here's everything you need to know about this change.
How to Use Instagram Giveaways to Grow Your Following
Learn how to use Instagram giveaways to drive traffic to your site and grow your Instagram audience by up to double -- for just cents per follower!
4 Free Resources to Inspire Better Ad Creative
Feeling uninspired? Check out our short list of the best free resources you can peruse to inspire better, more beautiful and effective ad creative.
31 Must-Ask Interview Questions for Marketing Jobs
Here at WordStream, we know how difficult is it to find the right person to fit a position and a team. In this post, you’ll learn the top marketing interview questions you should be asking every candidate you bring in for a marketing job interview.
What We Learned About Lead Validation by Analyzing 373K Site Inquiries
If you're not using a lead validation process in your marketing, you could be misattributing up to 50% of your leads! Here's more of what we've learned about lead validation.
3 Reasons You Need to Try Pinterest Ads
With an $11 billion valuation and $300 million in revenue in 2016, Pinterest is a social network that means business: learn how you can use its new ad platform to reach and engage with your future customers.
7 No B.S. Tips: How to Get Freelance Writing Jobs
Trying to build a name for yourself as a freelance writer? Then check out these seven no-BS ways to find and keep freelance writing work.
The Last Guide to Google Ads Account Structure You’ll Ever Need
Your Google Ads account is like a house: It needs a great foundation and a well-built design. Wondering how to structure your Google Ads campaigns for success? Look no further! This is the last guide to Google Ads account structure you'll never need.
Introducing New Smart Display Campaigns in Google Ads
Take a look at Google's new Smart Display Campaign type in AdWords, an easy way to get started with and scale your Display campaigns.
The 6 Best Content Curation Tools in 2024
There is SO much information and entertainment online that it can be hard to find quality content to share with your audience. These great content curation tools can help!
Value of a #1 Google Ranking Down 37% in Two Years?
Wondering why even your top-ranking pages don't get as much traffic as they used to? Learn why in this post.
![Available NOW: Similar Audiences for Search Campaigns [Data]](https://www.wordstream.com/wp-content/uploads/2021/07/similar-audiences-for-search-campaigns-reach.png)
Available NOW: Similar Audiences for Search Campaigns [Data]
Learn everything you need to know about Similar Audiences for Search Campaigns, Google's newest targeting option, in this must-read post.
4 Surprising Benefits of Content Marketing
We all know content marketing drives traffic, but it has a few more surprising benefits that really help you build a business. Check out these four non-obvious benefits of content marketing.
9 Ways Facebook Creative Hub Will Energize Your Social Ads
By our count there are 9 ways Facebook Creative Hub can help you create better Facebook and Instagram ads: Here's how to use it to take your paid social game to the next level!
31 Mind-Boggling Instagram Stats & Facts for 2024
Launched in 2010, Instagram has taken the mobile photo-sharing niche by storm, with no signs of stopping soon. Thinking about using Instagram to market your business? Want to become Instagram famous? Here are the coolest, most surprising Instagram statistics and facts to know for this year.
10 Powerful Tips for Better Travel Marketing This Year
Competition in the travel industry will be higher than ever this year. How to beat the competition? Here are 10 ideas to improve your travel marketing strategy.
The 10 Best Facebook Advertising Features Right Now
Facebook makes it simple to find your ideal audiences and drive conversions with great ads. Use our favorite Facebook advertising features to reach your future customers today.
23 Content Marketing Statistics that Prove It Works
Content marketing works, and we've got the numbers to back it up! Next time somebody says content marketing doesn't work, why not pull out one of these 23 content marketing statistics to prove them wrong?
![The Impact of Google’s New Exact-Enough Match Keywords [Data]](https://www.wordstream.com/wp-content/uploads/2021/07/aggregate-impact-google-adwords-exact-match-keyword-change.png)
The Impact of Google’s New Exact-Enough Match Keywords [Data]
Google AdWords Exact Match keywords have changed; how will the change impact your account performance? We sourced data from 100 active accounts to get an idea of the impact.
16 Ridiculously Easy Ways to Find & Keep a Remote Job
Want to work from home? Of course you do! Here are the best remote job search sites plus tips on how to get hired and stay productive working remotely.
6 Ways to Use the Curiosity Gap in Your Marketing Campaigns
In this how-to guide, we walk you through six ways to use the curiosity gap to increase clicks and engagement across your marketing campaigns.
LinkedIn’s New Lead Gen Forms vs. Facebook Lead Ads
LinkedIn’s new Lead Gen Forms will be a boon for B2B advertisers. Let’s compare them to Facebook Lead Ads and see whether LinkedIn Lead Gen Forms are right for your business.
13 Urgency-Inducing Tricks to Drive Sales
How do you overcome the inertia that stops people from making a purchase? You use one of these 13 tricks to create urgency so people want to buy NOW!
