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Google AI Overviews Optimization: Is It Worth It?

Is it time to panic about AI Overviews stealing your traffic? Maybe not just yet...but here's how to prepare.

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Google Replaces FLoC with Topics API: What You Need to Know

Goodbye FLoC, hello Topics API. Here's your Plain-English translation (and tips!).

The Top 10 SEO Trends & Strategies to Get More Traffic in 2022

The old and new, tried and true, and what to do in '22.

Manick Bhan
January 25, 2022
SEO

The Only Website Audit Checklist You’ll Ever Need (in One Epic Google Sheet)

Complete with tips, tools, and a seven-tab template, this is website audit gold.

The Complete Survival Guide to Google Ads for Small Business

Learn how to compete with big businesses, build local awareness, make the most of your budget, and more!

Susie Marino
January 19, 2022
Google Ads

The 19 Best Marketing Strategies for 2023 (That You Can Actually Do)

These aren't trends to keep your eye on. They're plain realities and tangible strategies that will bring you results NOW.

10 Digital Marketing Trends for 2022, According to Experts

From cryptocurrency to core values, there's something in here for everyone.

Lisa Smith
January 13, 2022
Marketing Ideas

The Right Way to Increase Domain Authority (5 Steps, 4 Truths, 3 Tips)

A good Domain Authority score may not be what you think. Read on to get the real scoop from an SEO expert.

Manick Bhan
January 12, 2022
SEO

11 Free Google Ads Tools You Didn’t Know About (But Should)

A list of secret weapons for everything from account audits and ad copy to reporting and RSAs.

Kristen McCormick
January 10, 2022
Google Ads

3 Lesser-Used Facebook Ad Strategies That Can Give You a Competitive Edge

With privacy restrictions making website behavior retargeting dicey, these on-platform engagement strategies are a must-try.

9 Free Blog Post Templates Guaranteed to Drive Traffic (From Our Top Performers!)

How do we know these templates work? Because it's how we do it.

11 Landing Page Trends & Ideas for 2022 (That You Can Actually Implement)

From customizable experiences to the color coral, there are lots of creative ways to crank up the conversions this year.

24 Creative, Competitive, & Click-Worthy Ad Copy Examples (+How to Replicate Them)

Say goodbye to [copy]writer's block with these examples and takeaways from search, display, and social ads.

Our Top 50 Marketing Tips for Every Channel

This is the Sparknotes of digital marketing that you need for A+ success in 2022—for PPC, copywriting, SEO, email, social, and more.

The 8 Biggest Marketing Fails of All Time (With Practical Takeaways)

Be prepared for more than just marketing takeaways. This one's an eye-opener.

Guest Author
December 28, 2021
Marketing Ideas

9 Popular Email Marketing Strategies to Stop Doing ASAP (+13 to Do Instead)

Just because you can still do them doesn't mean you should! Learn how to stay successful amidst the Apple iOS 15 email privacy updates.

The 21 Best Marketing Podcasts to Listen, Learn & Laugh in 2022

Get ready to learn, laugh, and multitask with the best marketing podcasts for PPC, SEO, local business, and entrepreneurship.

Ron Stefanski
December 22, 2021
Marketing Ideas

How to Use the Google Ads Budget Report (+10 Can’t-Miss Budgeting Tricks)

Google Ads budgeting need not be a battle. Arm yourself with the Google Ads budget report and these smart tips.

Kristen McCormick
December 15, 2021
Google Ads

Welcome to WordStream by LOCALiQ!

New look, new mission, still your go-to source for online marketing news, trends, and advice!

Elisa Gabbert
December 14, 2021
WordStream

The 20 Best & Worst Marketing Campaigns of the Year (The Small Business Version!)

Your practical, small business-friendly round-up filled with ideas to try and mistakes to avoid.

Lisa Smith
December 13, 2021
Marketing Ideas

The 10 Biggest PPC Stories of ’21 (& What to Do in ’22!)

This is a 2021 scrapbook and 2022 survival kit in one 😍

The 85 Best Small Business Ideas for 2025

Whether you want something creative, lucrative, at-home, or in-demand, this is your list!

The 10 Best Free Google Ads Training Courses for Every Level

Looking for free Google Ads training that is worth your time? Discover 10 of the best Google Ads courses for every level of learning.

Kristen McCormick
December 2, 2021
Google Ads

Healthcare Advertising Benchmarks for Search, Display, & Social in 2021

Find out average click-through rates, cost per click, conversion rate, and more for search, display, and social ads.

16 Great (& Not So Great) Thank You Page Examples to Learn From

We rated 16 thank you page examples based on copy, creativity, and design. Find out the winners!

Susie Marino
November 23, 2021
Landing Pages

Why & How to Use Music in Ads (Without Getting Sued!)

Discover the benefits of music in ads and get the tips, licensing lingo, and resources you need to get started.