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How to Get Reviews on Facebook & Manage Them Like a Pro
Facebook reviews can help you win over new customers on this super popular social platform. Find out how to get more--and manage them.
Instagram Steps Up Its Game with New ‘Carousel Ads’: What This Means For Your Instagram Advertising Strategy
Instagram has become the new MVP of social media. Find out how their new, game-changing carousel ads will affect your Instagram advertising strategy.
Google Shopping Campaigns Guide: Best Practices, Tips & Tricks
Google Shopping campaigns are a powerful way to get your products in front of motivated prospects. Learn tips and best practices to help you create, manage and optimize your Shopping campaigns in Google AdWords with this guide.
Why Was February Such a Hard Month for B2B Businesses?
Many B2B companies noticed a big performance dip in their AdWords accounts this February. Here's why you saw fewer leads from PPC last month.
Search Trends by State: Top Trending Searches in All 50 States
What search terms trended in YOUR state last year? See the top rising search trends in all 50 U.S. states in this infographic.
8 Influencer Marketing Strategies (and Ideas) to Grow Your Reach
Influencer marketing is powerful, but how does it work? See influencer marketing examples and learn how to find influencers in your field and become one yourself in this guide to influencer marketing strategy.
7 Ways Bing Ads Beat Google AdWords
Bing vs. AdWords: What’s the difference? More people use Google AdWords for search advertising, but you might be surprised to learn there are lots of ways that Bing actually beats the popular AdWords platform – including lower costs! Learn why you should give Bing Ads a try.
7 Things You Need to Know About New Dynamic Facebook Product Ads
Facebook is really killing it with ad targeting lately, and the new dynamic Facebook Product Ads are no exception. Learn everything you need to know about the new Facebook product ads.
The Ultimate A-Z Marketing Buzzwords Bible
Marketing is a field rife with buzzwords. We’ve created an A-Z list and scored them on a scale of 1-10, with 1 being the most bearable and 10 being words that desperately need to be sent out to pasture.
Google Introduces Call-Only Campaigns – Here’s Why You Need Them
Google just made it even easier for prospects to call advertisers with the launch of its Call-Only Campaigns feature in AdWords.
17 Best Practices for Crazy-Effective Call-To-Action Buttons
In this post, we discuss 17 call-to-action button best practices to help you get a higher CTR and more conversions out of your beautiful buttons.
7 PPC Agency Strategies to Save Time and Get Better Results for Your Clients
Are you an agency struggling to juggle multiple clients’ paid search accounts simultaneously? Follow these 7 PPC tips to make your agency life a lot less stressful!
The Best Content Marketing Tools for Creation, Promotion, Syndication & More
Curata recently compiled its definitive list of content marketing tools for 2015. Find out which tools made the cut in this post.
3 Economic Principles That Will Transform Your Marketing Campaigns
How can marketers make their campaigns more effective? By leveraging some of the basic principles of economics.
8 Blog Topic Generators for Blog Post Idea Inspiration
Need some inspiration for your next blog post? Check out these eight blog topic generators to get your creative juices flowing.
7 Tips to Get Vacation-Worthy Return from PPC in the Travel Industry
Are you a travel marketer struggling to book flights, hotel or getaways? These 7 paid-search travel marketing tactics are guaranteed to provide a vacation-worthy return.
Goodbye, Google Ads Destination URLs: Everything You Need To Know About Upgraded URLs in Google Ads
Big news: Google has announced a new AdWords Upgraded URL format to give advertisers more options and save them time. Learn more about the new AdWords URL format, including when these changes go into effect and what you need to change in your campaigns.
A Beginner’s Guide to Finding New Customers with Google Display Network Targeting
The Google Display Network has unparalleled reach. In this guide, learn how to narrow down your targeting options to reach your best audience.
How to Write an Awesome Blog Post in 5 Steps
Writing a blog post is a little like driving: nothing can prepare you for getting behind the wheel. In this post, we show you how to write a blog post that people will actually want to read.
5 Ways to Get 10x More Retweets on Twitter
Want more RT's, engagement, and followers on Twitter? Learn five ridiculously powerful ways to get more retweets and expand your presence on Twitter.
Content Strategy for the Web: 3 Tips from HubSpot to Grow Your Content Audience
Did you know that HubSpot gets over 2 million monthly blog readers? Joe Chernov, HubSpot's VP of Content, shares killer tactics to refine your content strategy for the web.
11 Genius Ways to Repurpose Content
Repurposing your content is genius—why? Because it makes the most of the effort you’ve already put in, so you can get more value out of your best content. Here are 11 ways to change the format of your content and give it a whole new lease on life.
21 Tips for Writing Great Ad Headlines
Great ad copy starts with a great headline. The best PPC ad headlines are specific, address problems, and speak to emotion. Learn 21 fast, actionable tips for writing super-effective, super-clickable ad headlines for your PPC campaigns.
5 Ridiculously Powerful Facebook Ad Targeting Strategies
If you advertise on Facebook, you probably know you can target audiences with a dozen different ad formats and thousands of possible ad targeting parameters. Here are 5 ridiculously powerful Facebook ad targeting strategies you probably haven't heard of.
How To Increase Blog Traffic: 5 Easy Steps to Stardom
You've been working hard on your blog. You feel established. Now it's time to get serious about traffic. We're right there with you friend - here are five easy steps you can start taking to increase blog traffic! Hi-Ho Silver!
6 Ways to Speed Up a Long Sales Cycle (+Examples)
Are you a marketer struggling to push leads through a long sales cycle? Utilize these six strategies to drastically speed up your sales cycle.
5 Call Tracking Mistakes that Are Hurting Your PPC Campaigns
Call tracking is a game changer for businesses that get a lot of call-in leads or sales. Just make sure you aren't making these crucial mistakes.
