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PPC for SaaS: 6 Essential Strategies for 2025

SaaS marketers can use these tactics to make the most of their PPC campaigns.

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5 Copy & Paste Email Templates Any Business Can Use

Scratch writing from scratch with these templates for outreach, welcome, thank you, announcement, and customer appreciation emails.

4 Fine-Print Settings to Beware of in Google Ads Video Campaigns

These little nuances can lead to lots of wasted spend, but we've got you covered.

Joe Martinez
March 29, 2022
Display Ads

11 Ecommerce Website & Marketing Trends Taking Hold in 2022

By 2040, 95% of purchases will be made online, making these trends important to know for all businesses.

Google Universal Analytics Is Going Away: What You Need to Know

Find out what's changing and what you need to do (and what the heck Universal Analytics is, anyway).

352 Copywriting Power Words to Use for Content That Pops

Because "cutting edge" means nothing to people.

The 177 Best Email Subject Lines & Templates

Tips and examples so you can soar past spam traps, skeptics, and skimmers.

The 184 Best Instagram Bio Ideas, Quotes & Templates

This carefully crafted list will help you come up with the best 150 characters the web has ever seen.

10 Costly Mistakes to Avoid in Your Remarketing Campaigns

Retargeting can increase ad engagement by 400%. That is, if you get it right.

10 Website & Graphic Design Trends to Stand Out in 2024

Ideas and examples so good you'll be tempted to do a rebrand.

40 Easy & Effective Real Estate Marketing Ideas to Stand Out

Become a pink flamingo in a sea of seagulls with these 40 practical and unique ideas.

9 Low-Cost Ways to Target Your Competitors’ Audiences without Search Ads

Aggressive with your competitors, light on your wallet, just right on your goals.

How to Stitch on TikTok – With Ideas & (Hilarious) Examples

These examples might have you in...wait for it... stitches.

62 Facebook Post Ideas to Engage Your Followers (+Examples!)

From polls to pop culture, promotions to puppies, there is something in here for everyone.

Guest Author
March 10, 2022
Social Media

13 Customer Retention Strategies to Earn Loyalty (& Save Money)

We interviewed over 20 businesses to learn what works for them. Here's what they said!

The 11 Best Landing Page Examples to Spark Your Creativity (& Conversions)

Caution: Contents flammable! The design, layout, and copywriting in these examples are fire 🔥

​​7 Google Ads Mistakes That Are Squashing Your Success

With so many options, mistakes in Google Ads are inevitable, but we've got what you need to avoid a PPC facepalm.

The 12 Best Video Editing Software for Beginners in 2024

Don’t have the budget for a videographer? We've got 12 tools to make your life easier.

27 Restaurant Marketing Ideas: How to Market a Restaurant

The complete guide to restaurant marketing—for dive bars to Michelin five stars and everything in between.

17 Testimonial Advertising Examples You Can (& Should) Steal

Get the inspiration and tips you need to create your most trustworthy, convincing ads yet.

What is Target ROAS in Google Ads & When Should I Use It?

Google Ads Smart Bidding can sometimes make us feel...not very smart. Let's change that.

73 Creative Instagram Story Ideas (Plus Templates!)

Warning: This post puts you at risk for CBI (creative brain implosion).

16 Awesome Facebook Ad Examples (& Why They Work)

Get ideas for copy and creative with these examples, from the competitive to the cute and everything in between.

Kristen McCormick
February 28, 2022
Facebook Ads

14 Super Cool AI Content Generators You Have to Try

From SEO content to social media captions, text-prompted images to totally real looking (but non existent) people, these tools are a must-try!

Guest Author
February 25, 2022
Content Marketing

How Much Does Google Ads Cost in 2024?

All of the benchmarks, factors, and tips you need to determine your budget.

How to Come Up With a Business Name: The Creative & Practical Checklist

Ideas to pursue, mistakes to avoid, and legal steps to take.

11 Epic Product Marketing Examples & What We Can Learn from Them

The best way to learn is to learn from the best—and the worst.

Guest Author
February 22, 2022
Marketing Ideas