Learn everything you need to know about referral traffic, including how to get more of it for your website.
Looking for free Google Ads training that is worth your time? Discover 10 of the best Google Ads courses for every level of learning.
Find out average click-through rates, cost per click, conversion rate, and more for search, display, and social ads.
We rated 16 thank you page examples based on copy, creativity, and design. Find out the winners!
Discover the benefits of music in ads and get the tips, licensing lingo, and resources you need to get started.
Use these fail-proof tactics to get a leg up on your competitors and gift yourself with record sales this holiday season.
This is your guide to smooth sailing through the rocky waters of Facebook ad approval.
Learn the pros and cons of each of the multi-touch attribution models in Google Ads, plus how to set up and track.
Are the glory days of Facebook advertising over? No! These six strategies dramatically improve Facebook ad performance in a post-iOS14 world.
In this Google Ads updates roundup, learn about the new deals feed for Shopping, enhanced conversions, the budget report, engaged-view conversions, upgraded ad extensions, and more!
If you want to capitalize on increased consumer spending and engagement during the holidays, avoid these PPC mistakes—like spending too much, neglecting inclusivity, ad disapprovals, and more!
Ditch the business name generators and use this list of over 200 creative, catchy, unique, and cool business name ideas.
Here are the seven essentials for a great press release, how to write a press release for a new business, product, event, award, and more—plus free press release templates!
Use this list of eight free Facebook ads training courses, and tutorials—from beginner to advanced—to find the best Facebook ads course for you.
Learn seven things to do with expanded text ads and responsive search ads before Google sunsets ETAs—like test while you can, establish RSA benchmarks, understand RSA reporting, and more.
Learn what trigger emails are and why they work so well, plus 10 trigger email examples with tips and best practices. And an infographic!
Make sure you didn't miss any of the top new Instagram features and updates of 2021, including Remix Reels, better insights, Stories caption stickeres, black-owned business labels, algo intel, and more!
Learn 11 of the most concerning PPC stats out there and what you can do about each.
What is lead qualification and why is it important? Get these answers and learn four lead qualification strategies to get clicks that will convert into customers, and customers that will stick with you longer.
What exactly is revenue operations? Learn the RevOps definition, how it differs from sales ops, its purposes and benefits, and how to implement revenue operations in your organization.
In this complete guide to PPC metrics, get easy-to-understand definitions of 28 PPC metrics, learn how important they are, and get specific tips on how to improve each and every one.
Never start from scratch again with this mega list of review request templates, Instagram caption templates, marketing plan templates, content audit templates, email marketing templates, landing page templates, and more!
View-through conversions have always been a controversial PPC metric in Google Ads. Find out what view-through conversions are, how to track them, and an interesting experiment conducted to test their validity.
What is the average cost per click for search ads in your industry? Find out with these search advertising benchmarks for cost per click, click-through rate, cost per lead, and conversion rate.
Find out what growth marketing actually means, how to implement a growth marketing strategy through the AARRR framework, and look at real examples of growth marketing.
Find why Facebook CPMs are rising post iOS 14 plus six tips on how to reduce your Facebook ad CPM and lower costs elsewhere.
What is customer engagement and why is it important? Learn this plus seven effective strategies that work, involving branding, loyalty programs, content strategy, exclusive offers, and more.