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AI Overviews ARE Impacting SEO. Here's What to Do About It

AI Overviews are shaking up search. Here's how to future-proof your SEO strategy so you maintain traffic and rankings.

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Does Google Ads Quality Score Still Matter in 2025?

With all the changes we've seen to the Google Ads landscape, you might be wondering if your Quality Score is still a relevant way to gauge your PPC performance.

How Will ChatGPT & AI Impact PPC? 6 Expert Predictions

This expert shares the ways he thinks AI will impact PPC--plus what that means for your business.

6 Absolute Best Strategies to Grow Your Digital Marketing Agency in 2025

Whether you're an established agency or just getting started, here are five strategies you can use to grow your digital marketing agency this year.

Google Marketing Live 2023: The 11 Biggest Updates You Can’t Miss

The biggest tools, features, and updates announced at Google Marketing Live this year.

6 Proven Techniques for Ultra-Effective TikTok Ads Targeting

We're exploring six expert techniques that will help you to identify, reach, and convert profitable audiences with your TikTok advertising.

Jordan Bucknell
May 23, 2023
TikTok

Google Search Generative Experience (SGE): What AI on the SERP Means for You

How will Google's Search Generative Experience impact your business? We break it down for you.

Unlocking the Power of Dynamic Remarketing for Retail: A Step-by-Step Guide

Find out how to set up Google dynamic remarketing to boost your ecommerce or retail business.

Google Ads Benchmarks 2023: Key Trends & Insights for Every Industry

Find out the average click-through rate, cost per click, conversion rate, and cost per lead in search ads for your industry. Plus, get tips and expert insights into how you can improve your performance.

How Long Should a Blog Post Be in 2025? 3 Rules to Live By

We're sharing details that will help you determine the right length for your posts.

20 Completely Awesome ChatGPT Prompts to Make Marketing Easier

Try these ChatGPT prompts for help with marketing tasks like SEO, social media, copywriting, email marketing, and more.

How to Ask for a Raise (& Actually Get It!)

Wondering how to ask for a raise? These expert tips (+email templates!) from a recruiter will guide the way.

3 Key Questions to Determine if Performance Max Is Right for You

Learn how to examine your budget, campaign types, and assets to make the right decision for your account!

16 Simple, Meaningful Mother’s Day Marketing Ideas

Plus find out why the creator of Mother's Day was determined to cancel it.

7 Unquestionably Great FAQ Page Examples (+How to Create Your Own)

Get all your FAQ page FAQs answered here! With this guide, you'll have all the steps, tips, and examples you need to create an effective FAQ page for your business's website.

9 Steps to Build a Successful Go-to-Market Strategy (with Examples)

We’re covering everything you need to know about building a successful go-to-market strategy.

50+ Mother’s Day Instagram Captions for Everyone in Your Audience

From cute and sweet to sensitive and factual—plus a brainstorm word list.

Why & How to Set Up Google Ads Enhanced Conversions (with Video Tutorial!)

Follow these steps to ensure you're collecting the most accurate conversion data possible from your Google Ads.

5 Easy Local Citation Building Tips to Boost Traffic Fast

Local citations can help you improve your SEO, increase your visibility, and get more customers. Find out how to build them here.

Instagram vs. Facebook for Marketing: Everything You Need to Know

In the battle of Instagram vs Facebook, which should you choose to market your business? We get into the key differences to help you decide.

85 of the Best TikTok Hashtags to Use for Your Small Business

Get the ultimate list of the best TikTok hashtags complete with tips and examples.

How to Scale Success in Google Ads (& More Importantly, When)

Learn not only *how* to scale successful ad creative and ad strategies, but also *when*—lest it backfire on you!

Navah Hopkins
April 4, 2023
Google Ads

15 Creative (& Compliant) Cookie Consent Banner Examples to Spark Ideas

Get ideas on how to creatively (and compliantly) obtain cookie consent.

11 Inspiring Vision Statement Examples (+How to Craft Your Own)

Use these examples and tips to create your own inspired vision statement.

The 7 Best Ecommerce Marketing Strategies for New Store Owners

Generate traffic, sales, and repeat customers to your online store!

Experimentation vs. Testing in PPC Campaigns: Dos, Don’ts & Key Differences

Tips to apply and mistakes to avoid so you can take your paid media campaigns to new levels of success!

How to Get Found Online: Our Top 9 Tips for Local Service Businesses

Show up for the right searches and be the business that gets chosen over competitors!